About Us
Timeless Elegance: The Story of bewatch
Started with Michael BLASS and his partner.
The company was founded in Geneva, Switzerland – one of the big hubs in the industry.
The two partners have been working in the luxury watches industry for more than 10 years, selling watches to a large variety of clients (collectors, private investors, football players, etc). But they were not doing it as a full-time job, but more as a hobby and passion.
They both love luxury watches and really wanted to start a proper business around it.
Therefore, they combined their experience and brought a rich variety of skills to the luxury watch market with the vision of supplying the very best contemporary pieces to passionate or investors around the world.
Our Creed
bewatch quickly noticed the important need to provide diagnostics, repairs and refinishing facilities.
Thus, the company also offers a full aftercare service to its customers or whoever needs it.
bewatch does not have a physical boutique yet but can meet its clients anywhere in Switzerland.